I was recently searching through the web the other day as I usually do for my job and I always find it interesting to see the number of ways that people will try to make money on the web.   Most of the times you only end up make the guy rich whose advice you’re electing to get rich from.    It’s a terrible thing really; so many people end up wasting their money on all these books and never see anything from it.   What they need to do is give up on trying to “get rich quick” and start their own business.  It takes a lot of hard work and dedication but the reward can truly be a great thing.   I found a great Franchise opportunity resource the other day that is provides a lot of great information on all kinds of franchises.   The reason I like franchises so much is that you are using a proven system and if you put in the hours and do it right, you are only setting yourself up for success.   Next time you think anything about getting rich quick, forget it!   Check out RedHotFranchises.com and find something that suits what you love to do and you won’t regret it.

I’m heading to the GAAC Training Conference at the Googleplex in Mountain View CA tomorrow.  The conference officially last from October 10-13 but I will be sticking around until the 14^th.  This weekend is the Oktoberfest weekend in San Francisco and I am sticking around to enjoy the festivities.  I will be taking some pictures over the next couple of days but don’t expect any from inside the Googleplex.   I’ve been told that security is tight but all the GAACs will easily be able to get to their training seminars.   This will be my first time for the training since Beacon Technologies received final approval only a couple of weeks ago.

You can look for more news posts about the happenings over the next couple of days and I will be posting some pictures if any are taken at any of the more social events taking place.   Let me know if you have any questions or comments.

In SEO, Google is the 600lb Gorilla that you have to wrestle with.  Due to all the spammers out there, Google has to constantly update and tweak their algorithms to try to provide the most relevant results and to block spammers from gaining top positioning.   Because of this, it is very difficult to achieve a number one position for a targeted phrase and keep it there.   One thing that I have noticed after watching a couple very competitive keywords and a client’s positioning over the past couple months is that about every two weeks there is a significant transition in positioning.

Sometimes the client ranks in top 10 for about two weeks then drops 30-40 positions for the next two weeks then returns back to top 10 positioning.  After watching this “cycle” if you will, it leads me to believe that each data center runs two completely separate algorithms that rotate on a schedule.  I don’t think there is a single algorithm that is broadcast across all their datacenters that Google tweaks.  It just wouldn’t lend enough flexibility for geographic regions.  By splitting up the algorithms across datacenters and running dual algorithms that rotate, it would also create a buffer that would contain any spammer attack to a small geographic area and would prevent spammers from compromising results across their entire network or for any extended period of time.    While this is only speculation into Google’s highly secret search practices, it would provide an explanation as to why some results may be different if you searched for something in Greensboro versus San Francisco and why one week you will be top 10 and the next you will be in the low 50’s.

Google search engine optimization is different from other search engine optimization because of the complexities involved.  While your ultimate goal is to have a high page rank page with relevant inbound links from credible sites with good unique content and targeted Meta Tags, it can sometimes be hard to achieve that with a preexisting website.  Many times restructuring a website is the only way to achieve the desired results.   Even then, the competition has gotten so tough that a new site will have a very difficult time seeing first page results because Google trusts the sites that have been around for a long time and prove to deliver quality results.   There are multiple strategies to help your Google search engine optimization and marketing efforts but without a professional SEO analyst to guide you through the complexities, you may have a very difficult time seeing any real results.  If you have any questions regarding Google SEO, please feel free to send me a message at bhenry at beacontec.com.   I enjoy listening to people’s questions and will be happy to get back to you as soon as possible.

With so many SEO blogs out there it is refreshing to see the SEO chicks out there doing great work and writing articles that provide good information on a site that is actually entertaining to be on. I haven’t gotten a chance to head out to any of the conferences yet so I haven’t gotten to meet most of the girls that run that site but I have had the pleasure of working Julie Joyce while she was at Beacon Technologies. Although it’s still a ways off, I will be going the SEO conference in Vegas and will hopefully get an opportunity to meet the rest of the SEO chicks and some other SEO pros out there as well.

About a year ago I bought a Specialized Bighit Mountain bike which is a beautiful mountain bike in my opinion. I got it so I could do some crazy downhills and some big urban freeride paths and wasn’t particularly concerned with it’s 45 lb weight.

Over the past year I have been riding my mountain bike in short distance in urban parks only using short burst of energy when approaching a big jump and landing it. About a month ago I started riding mountain bikes with a colleague of mine from work. He typically rode for longer distances on trails so it was completely different type of riding than what I was used to.

After riding like this for about 3 weeks we decided to enter the Greensboro Rock’ N Trot Biathlon. It’s now about a week until race day and I decided I would go for a run to see where I stood in that endurance department. To my dismay, just because you have been riding a mountain bike some doesn’t mean you can go out and run 4 miles at a 6.5 minute pace. I completely overdid it yesterday and my legs are feeling the pain today.

Initially, I thought I might be able to place fairly well but after my run, I will happy if I finish it at all. I am going to load up on Creatine and drink a lot of protein shakes in hopes it will help improve my endurance and ATP production in time for the race next weekend.

Hopefully this will be the first race in a line of racing in which I can improve my performance over a long period of time instead of a single month. Because this will be my first race ever, I must admit, I am a little anxious and intimidated by the guys that have been training for years for this race. I am going to train the best I can over the next week and hope like hell I can at least finish the race. I will be posting more about this over the next week and after the race. I will place my time, average speed, and position as well so you guys can have a good laugh.

Brad Henry

www.seoslap.com